Sunday, January 5, 2014

Norway December 2013

The love affair between Norway and the Nissan Leaf continues

"The Rise and Rise of EV's II" Edition

New record month for EV's in Norway, with 1.538 units, translating in a monthly EV Share of 13,5% and pulling the YTD EV Share to yet another record (6,10%).

Looking at the Overall Models Ranking we see the Tesla Model S climbing again to the top, with 553 units  and 4,9% share. 

The Nissan Leaf had an off month, selling "just" 337 units with 3,0% share and dropping to #8 overall and #3 in the compact/c-class cars segment, behind the Volvo V40 and VW Golf. 

The third EV in the Top 10 was once again the VW e-Up! registering 294 units and 2,6% share, enough to grant it a #10 overall and the leadership of the city/A-class car segment.

A new plug-in has landed, the long-awaited Peugeot Partner EV van was #4 this month with 156 units followed by the Volvo V60 Plug-In in #5.

The YTD ranking crowned for the second time in a row the Nissan Leaf as the Best Selling EV, with more than half of the market, followed by the Model S, firmly in Second (23% share) and the last place of the podium went for the VW e-Up! a car that has been warmly received in Norway.

The Best Selling PHEV title went for the Volvo V60 Plug-In, which stolen the title the Prius head in last month of the year.

Looking into 2014, the YTD EV share should end somewhere between 12% - 14% and Nissan Leaf will have a hard time to renew the best selling title, not only Tesla is running incredibly strong, but both the VW e-Golf and Mitsubishi Outlander PHEV will also be strong contenders. As for the manufacturers title, that should go for Volkswagen, thanks to the strong E-Up! / E-Golf tandem.


PlNorwayDec.YTD%'12Pl
1Nissan Leaf3374.604531
2Tesla Model S5531.98623N/A
3Volkswagen e-Up!2945807N/A
4Mitsubishi I-Miev2236742
5Volvo V60 Plug-In e)702313N/A
6Toyota Prius Plug-In e)2020025
7Peugeot Partner EV1561562N/A
8Renault Kangoo ZE1910418
9Citröen C-Zero159513
10Peugeot iOn38814
11Ford Focus Electric10831N/A
12
13
14
Opel Ampera
BMW i3
Renault Twizy
3954
51
36
1
1
0
6
N/A
N/A
15
16
16
18
19
20
21
Volvo C30 Electric
Mia Electric
Smart Fortwo ED
Think City
Buddy EV
Tesla Roadster
Fisker Karma

10
5
5
4
4
2
1
0
0
0
0
0
0
0
N/A
11
N/A
10
9
7
12

TOTAL1.5388.666100

e) Estimate

Source: ofvas.no; insideevs.com

3 comments:

  1. I highly doubt that the Mitsubishi will be in the top next year. Norways strong EV incentives doesn't cover hybrids.

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    Replies
    1. True, and it shouldn't be out of bounds from how much the V60 PHEV and PiP sells. Norway is a good place for Mitsubishi to dump/sell their outdated stock, especially true for Citroen and Peugeot, by importing them from dealers elsewhere in Europe with slow sales and bring them to Norway.
      Whenever the new i-MiEV arrives, which is likely to be late 2014, it will be a well received boost in sales for Mitsubishi at the end of 2014. That's for certain even though to manufacture has not yet released European MSRP figures.

      Delete
  2. I have not heard of the Peugeot Partner EV in a long while! I'm surprised with its initial strong sales. With rapid charging available, this will be a very tough reality for Renault, who's Kangoo Z.E. sales make up a very sizeable chunk of Renault's Z.E sales. We can now finally see a chance for the Kangoo getting more competitive, even though this might equate to very diminished sales, leaving Renault to rely on the Zoe alone.

    ReplyDelete